Cork City Marathon

Project type

Festival

Industry

Food and Drink

Project Link

Link here

Year

2025

About the project

The Brief

Based on client requirements, ETC supported Cork City Marathon with PR and social media aimed at building momentum, supporting demand, and strengthening the event’s stature over successive years.

The approach

Using fresh PR and social campaigns, ETC provided hands-on support and advice, maintaining a strong focus on client needs and consistent, innovative campaign delivery across each year’s promotional cycle.

 

The results

According to the Race Director, 2024 was the first year the event sold out, followed by earlier sell-outs in 2025 and 2026. The same testimonial notes the event’s increased stature, culminating in the 2026 Cork City Marathon being selected by Athletics Ireland to host the National Half Marathon Championships.